5 Reasons Why Pregnant Women Choose Clean Haircare

5 reasons why pregnant women choose clean haircare

During pregnancy, many people become more conscious of the ingredients they use every day. Haircare is no exception. As the body goes through hormonal changes, gentle, low-tox products can feel like a safer and more considered choice.


5 reasons why pregnant women choose clean haircare

1. Avoiding potentially harmful ingredients

During pregnancy, many people choose to avoid ingredients such as parabens, phthalates, and synthetic fragrances. Clean haircare focuses on simpler formulas with greater transparency around what's inside.

2. Supporting hormonal balance

Pregnancy involves significant hormonal changes, and some people choose to reduce their exposure to ingredients that may affect the body's hormonal system. Hormone-conscious haircare can become part of a more considered daily routine.

3. Taking care of a more sensitive scalp

Hormonal changes during pregnancy can make the scalp more sensitive. Gentle, sulphate-free shampoo cleanses the hair without stripping natural oils or causing irritation.

4. Choosing a more considered routine

Pregnancy often leads people to make more conscious choices in their everyday lives. Clean haircare goes hand in hand with a broader focus on reducing unnecessary chemical exposure and prioritising wellbeing.

5. Preparing for the postpartum stage

After pregnancy, many people temporarily experience hair loss due to hormonal changes. Using gentle, scalp-friendly haircare during pregnancy can help create a healthy foundation for the hair both during and after.

Pregnancy haircare

Our approach to pregnancy-safe haircare

At Under Your Skin, we formulate haircare without over 2,100 potentially harmful ingredients. Our products are developed to support a healthy scalp while avoiding strong sulphates, parabens, and other ingredients often discussed in relation to hormonal health.

Hormone-conscious by design — not as an afterthought.

Clean beauty, verified by science

100% of tested products contained no known endocrine disruptors*
100% of tested products contained no cancer-causing substances*
100% of tested products are free from ingredients with a high risk of bioaccumulation*
100% of ingredients biodegrade within 28 days according to OECD standards*

*Evaluations conducted by RISE (Research Institutes of Sweden) following OECD 301 standards for biodegradability and toxicological risk assessments regarding endocrine-disrupting properties, carcinogenicity, and bioaccumulation. All results confirmed compliance with applicable safety guidelines for cosmetics within the EU and USA.

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Frequently asked questions

Q: Which shampoo is safe to use during pregnancy?

A: A pregnancy-safe shampoo is typically formulated without ingredients that may disrupt hormones or irritate the scalp. Many people choose sulphate-free, paraben-free, and fragrance-free formulas during pregnancy. Gentle shampoos that focus on scalp health and mild cleansing are often considered safer options. Checking the full INCI list is always the most reliable way to assess any product.

Q: What shampoo ingredients should you avoid during pregnancy?

A: During pregnancy, many experts recommend avoiding ingredients such as parabens, phthalates, certain synthetic fragrances, and other potential endocrine disruptors. Harsh sulphates may also irritate the scalp. Choosing simple, transparent formulas with fewer questionable ingredients is often recommended. Under Your Skin excludes all of these categories entirely across its full range.

Q: Is sulphate-free shampoo better during pregnancy?

A: Sulphate-free shampoo is often preferred during pregnancy because it cleanses the hair without harsh detergents like SLS or SLES. These stronger cleansers can strip the scalp and cause irritation. Gentle sulphate-free formulas help maintain the scalp's natural balance — particularly important when the scalp becomes more sensitive due to hormonal changes.

Q: Can pregnancy hormones affect your hair?

A: Yes — pregnancy hormones can significantly affect hair growth and texture. Many people experience thicker hair during pregnancy due to prolonged hair growth cycles. After pregnancy, hormonal shifts can lead to postpartum hair shedding, which is usually temporary. Gentle, hormone-conscious haircare can help support the scalp during both phases.

Q: Why do people choose non-toxic shampoo during pregnancy?

A: Many people choose non-toxic shampoo during pregnancy to reduce exposure to potentially harmful chemicals. Low-tox haircare typically avoids endocrine disruptors, harsh detergents, and unnecessary synthetic additives while focusing on gentle cleansing and scalp health. Under Your Skin was built around exactly this principle — hormone-conscious from the very first ingredient decision.

Q: Is fragrance safe in shampoo during pregnancy?

A: Some synthetic fragrances may contain compounds linked to hormone disruption or skin irritation. A single 'parfum' or 'fragrance' declaration on an INCI list can legally represent over 100 individual compounds — many of which are never individually disclosed. For this reason, many pregnant individuals prefer fragrance-free formulas. Under Your Skin formulates without synthetic fragrance entirely across its full range.

Q: What is a hormone-safe shampoo?

A: A hormone-safe shampoo refers to haircare formulated without ingredients that may interfere with the body's endocrine system. These formulas typically avoid parabens, phthalates, and certain synthetic fragrances. Many people choose hormone-safe products during pregnancy or when trying to reduce exposure to endocrine disruptors. Under Your Skin meets all three criteria — independently reviewed by toxicologists and dermatologists.

Q: Can switching shampoo help with pregnancy scalp sensitivity?

A: Pregnancy can increase skin and scalp sensitivity due to hormonal changes. Switching to a gentle, sulphate-free, and fragrance-free shampoo can help reduce irritation and support a more balanced scalp environment. Under Your Skin's formula is specifically designed for sensitive scalps — without compromising on results.

The information provided is intended for general guidance and educational purposes. As every body and pregnancy is unique, we recommend consulting with your doctor or healthcare professional if you have specific concerns or conditions before choosing products or routines.

Haircare that works with your body

Our gentle, low-tox formulas are created with sensitive scalps and hormonal changes in mind. Whether you're looking to maintain healthy hair or support it through change, we've got you covered.

You're doing an incredible job

We're here for the whole journey.

Independently reviewed. Endocrine disruptor-free. Hormone-conscious from the very first drop.

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