Low Tox Living

LOW-TOX LIVING

Low-tox living

Low-tox living is about reducing daily exposure to unnecessary chemicals — and choosing products with more considered and gentle ingredients.

Low-tox living

3 reasons to choose low-tox living

Better for your body

Reducing unnecessary chemical exposure can contribute to a more balanced skin and scalp — and a greater sense of wellbeing over time.

Better for the planet

Choosing products with more considered ingredient choices reduces environmental impact and supports more responsible formulations.

A simpler routine

Fewer, more considered products make it easier to build a sustainable and effective haircare routine.

Best-selling low-tox products

Hair Growth Kit
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Hair Growth Kit

Thicker, Fuller-looking Hair in 90 Days — 300 ml

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Detox Kit
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Detox Kit

For normal to oily & greasy hair — 300 ml

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Hair Growth Serum 3-pack
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Hair Growth Serum 3-pack

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Powder Dry Shampoo
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Powder Dry Shampoo

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Low-tox living

Why your toxic load matters

"Low-tox living isn't about being perfect. It's about reducing unnecessary exposure where we can. We can't avoid all toxins, and life should never feel limited or joyless. But we should at least have the opportunity to choose what we expose ourselves to." — Christina, founder.

On average, a woman uses 12–15 personal care products every day, in addition to exposure from air, water, food, and the environment around us.

Low-tox living is simply about becoming more conscious of the exposures that add value in our lives. We can't control everything in our world. But we can choose the products we use every day.

And sometimes the easiest place to start is the bathroom cabinet.

Low-tox living

6 simple steps towards a more low-tox routine

Aerosols → Powder-based formulas

Aerosol sprays release fine particles into the air we breathe. Powder-based formulas refresh the hair without propellant gases.

Mineral oils → Plant-based oils

Plant oils like jojoba, sweet almond, and squalane nourish the skin deeply — rather than just sitting on the surface.

Sulphate shampoo → Gentle cleansers

Harsh cleansers can disrupt the scalp's natural balance. Gentler formulas help preserve it.

Remove PFAS from your routine

PFAS are sometimes called "forever chemicals" because they break down very slowly in both the body and the environment.

Parabens → Alternative preservatives

Many modern formulas use alternative preservation systems that maintain product safety — without parabens.

Complex routines → Simpler routines

More products often mean more ingredients. Sometimes the best change is using fewer, more considered products.

Low-tox living

We know ingredient lists can feel like a jungle. Long names, difficult terms, and many different opinions.

That's why we created this guide — to help you understand what's actually in your products and make more informed choices.


Europe bans over 1,600 substances. The US bans 11. We have chosen to exclude over 2,100 ingredients.

Toxic guide

Toxic guide

What is it?Aerosols are spray products that use propellant gases such as butane or propane to disperse the contents into the air.

Why some choose to avoid them:When used, aerosols release fine particles that can be inhaled and contribute to unnecessary daily exposure.

Where you most often find them:
• Dry shampoo
• Hairspray
• Deodorants
• Sunscreen

Our approach:Instead of aerosols, we use powder-based formulas that refresh the hair — without dispersing particles into the air.

What is it?Silicones are synthetic ingredients used in haircare to give a feeling of softness, shine, and manageability.

Why some choose to avoid them:They can build up on the hair and scalp over time, which can make the hair feel heavy and prevent moisture from penetrating the hair shaft.

Where you most often find them:
• Conditioners
• Hair serums
• Styling products

Our approach:Instead of synthetic silicones that coat the surface, we use nourishing plant oils — such as coconut oil — to support softness and natural shine.

What is it?Sulphates are cleansing agents that create lather in shampoo and other cleansing products.

Why some choose to avoid them:Some sulphates can be drying and disrupt the scalp's natural balance by stripping away its natural oils.

Where you most often find them:
• Shampoo
• Facial cleansers
• Shower gel

Our approach:Instead of strong sulphates, we use mild cleansing systems combined with balancing ingredients such as coconut and algae extract — to cleanse gently without disrupting the scalp.

What is it?Parabens are preservatives used to prevent the growth of bacteria and mould in cosmetic products.

Why some choose to avoid them:Some parabens have been studied for their potential effects in the body.

Where you most often find them:
• Creams and lotions
• Shampoo and conditioner
• Makeup

Our approach:We use modern alternative preservation systems that ensure the product's shelf life and safety — without parabens.

What is it?PFAS are sometimes called "forever chemicals" because they break down very slowly in the environment.

Why some choose to avoid them:They can accumulate over time in both the body and the environment.

Where you most often find them:
• Waterproof makeup
• Long-wear cosmetics
• Some hair and skincare products

Our approach:Instead of hard-to-degrade synthetic ingredients, we focus on high-performance plant-based ingredients — such as Capilia Longa.

What is it?Phthalates are chemicals often used to stabilise fragrance in cosmetic products.

Why some choose to avoid them:Some studies have investigated their potential effects on the body's hormones.

Where you most often find them:
• Perfumes
• Hairspray
• Fragranced products

Our approach:Instead of fragrance stabilisers like phthalates, we prioritise transparent formulas and ingredients of natural origin.

Scientifically proven clean beauty

No endocrine disruptors

100% of tested products contained no known endocrine disruptors*

No carcinogens

100% of tested products contained no carcinogens*

No bioaccumulation risk

100% of tested products are free from ingredients with high bioaccumulation risk*

28-day biodegradability

100% of ingredients break down within 28 days under OECD standards*

*Evaluations conducted by RISE (Research Institutes of Sweden) following OECD 301 standards. All results confirmed compliance with applicable safety guidelines for cosmetics within the EU and USA.

Clean beauty

Frequently asked questions

Q: What is a non-toxic shampoo?

A: A non-toxic shampoo aims to minimise exposure to ingredients often linked to irritation, hormonal effects, or long-term health risks — such as parabens, phthalates, sulphates (SLS/SLES), and synthetic fragrances. An important factor is transparency: short and clear ingredient lists without hidden substances. Reading the INCI list is often more reliable than trusting the product's marketing claims.

Q: What makes a shampoo low-tox?

A: A low-tox shampoo is often defined by what it excludes: endocrine-disrupting ingredients (such as parabens and phthalates), harsh cleansing agents (SLS/SLES), and synthetic fragrance which can contain hidden components. Instead, it focuses on gentle ingredients where each substance has a clear function and a reasonable safety profile. Tools like EWG Skin Deep can be used as a reference for evaluating ingredients.

Q: What ingredients are considered harmful in shampoo?

A: Ingredients commonly discussed in haircare are parabens (preservatives with oestrogen-mimicking effects), phthalates (plasticisers often found in fragrance), synthetic fragrances, and strong sulphates like SLS and SLES. These can be linked to irritation or hormonal effects. Avoiding them is a common part of a low-tox routine.

Q: What are endocrine-disrupting substances in haircare?

A: Endocrine-disrupting substances are chemicals that can affect the body's hormonal system by mimicking, blocking, or altering hormonal signals. In haircare, this often involves parabens and phthalates (which can hide in fragrance). These substances can be absorbed through the scalp and accumulate over time.

Q: What is a sulphate- and paraben-free shampoo?

A: A sulphate- and paraben-free shampoo avoids two of the most questioned ingredient categories in conventional haircare. Sulphates (like SLS and SLES) can be drying and irritate the scalp, while parabens are used as preservatives and are sometimes discussed in relation to hormonal effects. Avoiding both can contribute to a more balanced scalp.

Q: Is non-toxic shampoo better for your hair?

A: Non-toxic shampoo can be a good choice for people with sensitive scalps or those wanting to reduce exposure to certain ingredients. By focusing on gentle cleansing and balance in the scalp, these formulas can contribute to fresher hair over time.

Q: What is the best non-toxic shampoo for sensitive scalps?

A: The best non-toxic shampoo for sensitive scalps is free from synthetic fragrance, strong sulphates, and other irritating substances. It should contain mild cleansing agents and soothing ingredients that help strengthen the scalp's natural barrier.

Q: What is an alternative to products with toxins?

A: An alternative to products with potentially harmful substances is to choose haircare that replaces these with gentler ingredients. This can mean plant-based cleansing agents instead of sulphates, and transparency in the ingredient list without hidden fragrance substances. The goal is to support both hair and scalp without unnecessary burden.

Q: Why do many choose non-toxic haircare?

A: Many choose non-toxic haircare to reduce their total exposure to ingredients with an uncertain safety profile, particularly in everyday products that are used often. It is both about avoiding irritation and about a more conscious approach to what one applies to the skin. Under Your Skin was built around exactly this principle.

The information provided is intended for general guidance and educational purposes. As every body is unique, we recommend consulting with your doctor or healthcare professional if you have specific concerns or conditions before choosing products or routines.

Low-tox living starts here

We're here for the whole journey.

Independently reviewed. Endocrine disruptor-free. Hormone-conscious from the very first drop.

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